Butler Service in St. Regis : A Downton-Abbey-Style Luxury——About Ru Bing
2016-01-16
In
1904, John Jacob Astor went to New York and created a high-end brand
St. Regis that features customer-tailored butler services. Since then,
St. Regis has become a symbol of the most exclusive hotels in the world, and
its customer-tailored butler services have become an enduring world-renowned brand.
In 1997, the first luxury Five-Star Hotel crowning with the name St. Regis
in Asia “The St. Regis Beijing” was founded in Beijing (formerly Beijing
International Club Hotel, which has a long history). Here the distinctive butler
services are inherited and developed. Ru Bing, the manager of the Steward Department,
is distinguished among others.
At
the first sight of him, you will be attracted by his gentility. Dressed in a tailcoat,
he always wears a warm smile. The attire he wears is not common in modern
hotel, but it exactly symbolizes the distinctive style of St. Regis and
the inheritance of the corporate tradition and culture which has lasted for a
hundred years. Since he held the post of the manager of the Steward Department,
Ru Bing has been consistently dedicated to providing high-quality and
high-standard services so that customers feel as if they are in an 18-century
stylish and elegant European manor to experience the exquisite lifestyle of
nobles.
In
St. Regis, every customer can enjoy round-the-clock butler services that
are tailored to their personal needs. The butlers are well trained and well
qualified to meet customers’ needs, tastes, and preferences. They thoughtfully
consider every detail of customer’s lives.
To
provide satisfactory services for customers, Ru Bing has made great efforts.
Before a customer comes, he does his utmost to understand the customer’s
religious belief, ethic culture, and unique interests so that he can provide considerate
services. When he serves a customer, he will carefully observe the customer’s
habits and preferences and record them into a file. The next time the customer
comes to the hotel, he will use the file to make preparations for the
reception. For example, he will change the orchid into the customer’s favorite
lily, change the down feather pillow into the customer’s favorite buckwheat
husk pillow, or prepare the voltage transformer for the customer, etc. He can
even remember the side to which the customer would like to pull the curtain.
His subtle care is like a flow of clear spring nourishing customers’ minds. It
is this kind of first-class butler services that make St. Regis stand out
and gain popularity at home and abroad for hundreds of years.
Now,
Ru Bing has been promoted as the manager of the Steward Department. He seeks
for even greater perfection in his job. Once when he received a reservation of
a customer, he found out that the customer stayed in the hotel for five times
in 1999 but never come again in the following 15 years. So he exhorted the butler
in charge to present the customer with the remark “Welcome to St. Regis again!”
when greeting the customer at the entrance. The customer felt surprised but
then deeply touched that the staff in this hotel even remember his visit 15
years ago. It is just because of the considerate services that the steward
services of St. Regis gain popularity.
Ru
Bing once received a lot of foreign senior leaders, such as George W. Bush,
Bill Clinton, and Barack Obama. For his excellent services provided for the
presidents, the White House conferred him Outstanding Contribution Awards for
several times. Upholding the “Golden Key” service concept of “Although we
cannot do anything, we’ll do everything we can”, Ru Bing and his colleagues
will continue carry forward their symbolic culture “Tradition is Future” to
create the next legend of St. Regis.
